Category:

Campaign Branding, Motion Design

Design Challenge:

Design an engaging and cohesive event identity across media that announces our 2025 Senior Show. It must celebrate the Visual Arts and Graphic Design senior capstone work and experiences. The design must clearly inform, create a call to action, and capture the spirit of PLNU and its graduates. 

Creative Solution: 

For the 2025 Senior Show event identity, I designed a poster to promote the Portfolio Review and Exhibitions for PLNU’s Art & Design Department. Every graphic design student submitted a design, with one selected for official event marketing. I photographed each senior and placed their portraits within charm locket graphics, symbolizing the uniqueness and collective “charm” of the graduating class. To enhance vibrancy and cohesion across media, I used a risograph printer, creating a bold and distinctive visual identity that celebrates the creativity of the senior class.

Deliverables:

Poster, Postcard, Social Media